Captain Green

Captain Green
Name Captain Green
Birth Year 1990
Type Frog
Owner National Environment Agency
Cause Environment
Creator Ogilvy & Mather
Status Active

Captain Green is a mascot of the National Environment Agency (NEA). The frog mascot was introduced in 1990 during the inaugural Clean & Green Week to “raise social responsibilities and heighten environmental awareness on issues such as clean air, nature preservation, recycling, green consumerism and maintaining a litter-free environment”.

Captain Green’s original look (Source)

Captain Green’s appearance was changed into an anthropomorphic superhero frog in 1997, complete with an orange cape and undies. On its chest was the old design of Captain Green. Given the title of “Defender of the Environment”, the mascot was featured in a series of comics about his environmental adventures.

Captain Green’s superhero phase (Source)

The mascot’s superhero look was short-lived - the frog design was brought back and has been in use to this day. His current look has a wider face and a heart-shaped belly design.

Captain Green’s current look (Source)

He continues to be a key figure in NEA’s outreach efforts, appearing in educational materials, school programmes, and community events to inspire environmental responsibility.


(Source)

Trivia:

Before Captain Green, the Ministry of the Environment (of which NEA is a statutory board of) used an unnamed frog for a dengue fever awareness and prevention campaign.

Unnamed frog for dengue fever awareness (Source)

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