Dr Maxine
| Name | Dr Maxine |
|---|---|
| Birth Year | 2018 |
| Type | Humanoid |
| Owner | Singapore Cancer Society |
| Cause | Health |
| Creator | Unknown |
| Status | Active |
The Singapore Cancer Society (SCS) introduced Dr Maxine, a pink humanoid mascot, in 2018 to promote the importance of HPV immunisation to young girls. Her name aligns with the SCS HPV Education and Immunisation Programme’s 2018 tagline, “Immunise to Maximise,” which incorporates the words “MAXimise” and “VaccINE.”
Dr Maxine is usually featured as cutout boards at SCS events, where she is shown holding a cervical screening tool (likely a cervical biopsy punch), exaggerated to look like a gun. She also appears in public service announcement videos.
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