Seabasstian Water

Name | Seabasstian Water |
---|---|
Birth Year | 2022 |
Type | Fish |
Owner | Singapore Food Agency |
Cause | Environment |
Creator | Tribal Worldwide/DDB (Louis Ang, Jaz Loh, Tim Chua, Amos) |
Status | Active |
Family | Singapore Farmed Forces |
Seabasstian Water is a sea bass mascot of the Singapore Food Agency (SFA), used to promote locally farmed produce and raise awareness about Singapore’s agricultural sector. Together with Eggs Benedette C and Caixinderella, they form the Singapore Farmed Forces. The mascots were created by Tribal Worldwide/DDB.
In a series of video advertisements, the trio were introduced as winners of the SG Food Star Awards to raise awareness about SFA’s local produce badges.

They were also featured in a children’s storybook by local author Monica Lim, which follows the Singapore Farmed Forces as they defend the nation’s farms from “rotten villains” determined to spoil fresh, high-quality, and sustainable food. In their adventures, they work to reclaim the farms’ stars and safeguard local produce.
In 2023, the Singapore Farmed Forces were featured in SG Farm Tycoon, a game on Roblox to engage young Singaporeans on food security. SFA commissioned MANA studios to create the game.
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